Description
-Introduction
Momentum Health Solutions, an entity of Momentum Metropolitan Holdings delivers sustainable, integrated health solutions that meet the needs of clients in the different segments and maximise lifetime client value. We build and maintain a culture of innovation, and create value through unique insights of how to achieve specific outcomes by using a defined set of Health capabilities.
Role Purpose
Drive and implement the business' channel communication and public relations strategy, building the business’ reputation with all stakeholders and ensuring a positive image of the business while ensuring effective media coverage.
Requirements
- 3 -5 years Public Relations or external communication management experience.
- Rewards experience (desirable).
- Relevant degree in Marketing or Communication.
- Professional command of the English language.
- Good understanding of communication functions and relevant best practices.
- A good understanding of new developments in writing.
Duties & Responsibilities - Take ownership, manage, and drive the public relations exposure relating to the brand and products.
- Contribute to the development of public relations strategy and policies.
- Develop a public relations plan and calendar that will align to the business’ monthly activities to effectively plan and manage public relations initiatives and campaigns.
- Liaise with stakeholders to obtain public relations campaign and initiatives requirements.
- Advise and guide stakeholders on creative ideas, concepts for public relations.
- Draft standard responses to a variety of media queries and develop standard media statements and briefs.
- Manage and coordinate the delivery of public relations campaigns and initiatives, including media interviews and exposure for key stakeholders.
- Be the lead contact person for the marketing team on all public relations matters and work with relevant service providers and Corporate Affairs team to effectively respond to media queries relating to the business.
- Support with the preparation of speeches, publicity material and supporting collateral (presentations etc., interviews, events.) for the business' spokes people when they are required to address external stakeholders and/or represent the business in interviews.
- Contribute to the development of media crisis strategies and oversee the crisis management processes when necessary.
- Continuously strive to enhance and improve external communication processes and service delivery.
- Build and maintain relationships with stakeholders to optimise public relations opportunities and exposure.
- Measure, analyse and report on external communication and public relations campaigns and make recommendation to increase the impact of these campaigns. Implement strategies to address any performance gaps.
- Contribute to continuous innovation through the development, sharing and implementation of new ideas.
- Unpack marketing strategies into tactical activity plans which supports the needs of intermediated channel and meet business objectives.
- Understanding and interpretation of market insights and business context to influence marketing strategy and communication plans for the intermediated channel.
- Manage communication and campaign expectations with stakeholders and keep them informed throughout projects.
Competencies - Documenting Facts : Writes fluently when documenting facts; understands arguments logically; focuses on finding facts.,
- Developing Strategies : Is focused on developing strategies; thinks in the longer term and anticipates trends; envisages the future and adopts a visionary approach.,
- Interacting with People : Is lively and projects enthusiasm; is talkative in making contact; is focused on interacting and networking with people.,
- Articulating Information : Is articulate in giving presentations; is eloquent and explains things well; projects social confidence when articulating information.,
- Showing Composure : Stays calm and relaxed during events; is not worried and tolerates stress levels; is composed in dealing with pressure., Embracing Change : Copes with change and variety; tolerates uncertainty and ambiguity; adapts to new challenges.,
- Meeting Timescales : Is target focused and meets deadlines; is punctual and keeps to schedule; is reliable in finishing tasks.,
- Taking Action : Takes action to make things happen; uses initiative to start things up; shows drive and invests personal energy.,
- Documenting Facts:Writes fluently when documenting facts; understands arguments logically; focuses on finding facts.,
- Developing Strategies: Is focused on developing strategies; thinks in the longer term and anticipates trends; envisages the future and adopts a visionary approach.,
- Interacting with People:Is lively and projects enthusiasm; is talkative in making contact; is focused on interacting and networking with people.,
- Articulating Information: Is articulate in giving presentations; is eloquent and ex