Description
Social Media and Community Manager
R25 000 - WESTLAKE - CAPE TOWN
We are searching for a highly motivated, creative person with experience and a passion for engaging with current and future customers. The ultimate goal is to turn fans into customers.
In this position you will be responsible for all aspects of a company’s social media administrations as well as managing and developing a brand’s online community.
Your tasks include:
- Planning, implementing, and maintaining a social media presence that ensures a high level of web traffic and customer engagement.
- Create and implement social media strategy to align with business goals
- Generate impactful and meaningful content on all social media platforms. It encompasses areas such as writing and editing social media posts, growing customer engagement, and supporting social media campaigns
- Set definite objectives and report on social media Return on Investment (ROI)
- Crafting out social media content and plans that are in alignment with the company’s brand identity
- Produce, edit, distribute and share engaging content on a regular basis (e.g. original text, photos, videos, and news)
- Collaborate with marketing, sales, and customer service teams to ensure brand consistency
- Lead and promote social influencer programs, while regularly attending social influencer events
- Supervise social media accounts’ posts to ensure the design and brand consistency (e.g. Facebook timeline cover, profile pictures, and blog layout)
- Recommend and implement new initiatives to develop brand awareness such as promotions, events, and contests
- Monitor search, social, and content metrics
- Use web analytics tools such as Google Analytics, and Facebook Insights to monitor and evaluate the company’s social media presence and performance
- Recommend proposals to tweak the social media marketing strategy for optimal results
- Prepare periodical reports on social media marketing efforts for the Digital Marketing Lead
(SM Community manager):
- Serve as a point of contact for the company’s social media platforms such as Facebook, LinkedIn, YouTube, Instagram, forum and blog
- Interact with community members and customers in a professional, personable, and timely manner to grow and keep the community alive
- Work with the marketing, creative, and customer experience team to create high quality, engaging, relevant, and timely content
- Manage the social media editorial calendar and ensure the content is published by the stipulated deadlines
- Foster and strengthen new relationships with key influencers within the community
- Deploy social listening tools to monitor positive/negative comments and topic trends, and strive to boost engagement and resolve any potential conflicts that may affect brand reputation
- Generate comprehensive reports on overall community sentiment and notable trends and provide meaningful feedback
- Keep up to date to the latest social media trends and emerging social media platforms in the industry
Job requirements:
- Completed studies in the field of communication, marketing or a comparable course of study (Bachelor / Master)
- At least 3 years of professional experience in social media marketing and management in an agency or on the corporate side
- Profound knowledge of Adobe Creative Suite (especially Photoshop) and common social media editing tools
- Strong online and media affinity
- Strong interest in the use of social media, relevant and up-to-date knowledge of digital trends and innovations
- Very good knowledge of German and English (level C1/C2)
- Experience in using CMS systems, moving image and image editing programs,
- Experience in project management and in dealing with external partners
- Ability to present complex factual contexts concisely, target group-oriented and quickly in words and pictures
- Implementation of statutory regulations and internal requirements (e.g. data protection, accessibility, corporate design).
- Creativity, ability to work in a team, commitment, a high degree of quality awareness
- Full time job
PLEASE CALL: 021-851-4265 OR 082-849-5188
Salary: R25,000.00 per month
Ability to commute/relocate:
- Westlake, Western Cape: Reliably commute or planning to relocate before starting work (preferred)