Digital Merchandising Officer

Our Digital teams are right at the heart of what we do. Surrounded by some of the best Digital Specialists in the industry, you’ll bring your own ideas to the business - helping to shape the experience of our customers as part of a forward-thinking team.

As a Digital Merchandising Officer, you will play a key role in maximising the customer experience across all international sites, as well as delivering against key KPIs and sales targets for our UK site, where we have the Primark Click and Collect pilot running.

What You’ll Get
The world is changing and it’s important we support our colleagues. People are at the heart of what we do at Primark so it’s essential we provide the right environment for you to perform at your best. That’s why we offer benefits that put you first.

Some of our benefits are:

• 27 days of leave, plus bank holidays and if you want, you can buy 5 more.
• Flexible Working, the opportunity for an early Friday finish, and a subsidised cafeteria.
• Primark Perks - Discounts with some local partner businesses to our offices

What You’ll Do:
In your role, you’ll collaborate with different people across a range of skill sets. Here’s a flavour of your day-to-day:

• Contribute towards the creation of strategies in key commercial areas of the site including search, cross-sell & upsell opportunities and category pages designed to drive toward key click-and collect and non-transactional site goals
• Analysing data to build hypotheses around which products to feature to drive key goal conversions
• Use tools and systems to deliver smooth and friction-free customer journeys to optimise sales and engagement
• Build expertise amongst the team in our search and merchandising platforms & analytics tools, ensuring the Digital Merchandising Assistants have the tools to be able to perform their daily & weekly analysis and category testing requirements.
• Work with digital analytics teams and testing teams to develop performance-improving hypotheses and tests to drive conversion rate

What You’ll Bring
Here at Primark, we want everyone to feel valued - so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular:

• 3-5 years of work experience in a web trading or digital merchandising team in a fashion or lifestyle retail business
• Experience managing an e-commerce site (or a category within an e-commerce site) against sales targets
• Experience using Search & Merch Tools, Platforms and Content Management Systems to deliver an engaging and commercial customer experience that aligns with the overall Company strategy
• Excellent attention to detail, and the ability to ensure products, brand image and messaging are consistent across multiple touchpoints
• Ability to thrive in a fast-paced environment; able to prioritise workload and find solutions to problems which may arise
• Ability to manage a small team, with a focus on developing skillsets and culture within that team
• IT proficiency, including advanced Excel skills & proficiency in Microsoft Office
• A great communicator along with excellent interpersonal and people skills. Someone who can contribute effectively as part of a team and can facilitate smooth interactions between themselves and senior stakeholders.
• If you need any reasonable adjustments or have an accessibility request during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology please contact your talent acquisition specialist_.