Description
Design solutions to drive safe living and quality of life:
Role Objective:
The Middle East, Turkey and Africa (META) Customer Marketing Specialist will serve as a strong support in developing and executing customer marketing initiatives activities across Middle East, Turkey & Africa for Honeywell Building Technologies (HBT) business.
Key Responsibilities:
- Create, manage and drive the execution of customer marketing and demand generation activity for one of HBT META’s businesses for the META region
- Functional responsibility within the team to lead on and manage the successful execution of large-scale tradeshows and key customer/partner engagements. Work with and co-ordinate across cross-functional teams for seamless execution
- With the support of the Customer Marketing Leader, develop and execute first-class customer engagement strategies aligned to MGP/MGR metrics around events/engagements and digital
- Support the Lead to Revenue process of integrated campaigns and drive support from sales
- Accurately plan and manage customer marketing budget and reporting, with a focus on ROMI
- Manage multiple activities with different tactics under tight deadlines in a dynamic environment
- Vertical and horizontal alignment: support CM activities aligned to respective vertical and horizontal focus for the broader region
- Tools and process: good experience of fully utilizing marketing platforms including Work Front, Marketo, NEX and others as necessary to perform daily requirements of the role
- MoS and reporting support for HBT META CM team: in line with role requirements
- Translation & localization requirements: for marketing materials and content, product information, articles, installation manuals, etc.
- Support website management
- Drive continuous improvement and seek ways to do things better, faster and more efficiently
- Be a valued contributor to the HBT META Customer Marketing team; driving awareness around the business value delivered by the function*
Key Skills & Qualifications:
- Previous experience: 8 years+ relevant experience in marketing or closely related function role
- Hands-on knowledge of and track record using effective digital communication strategies, media platforms and channels
- Extensive experience in managing and executing industry and company-led events
- Thorough experience with marketing tools: NEX, Marketo, Work Front (or similar)
- Experience working with external agencies and suppliers
- Tenure at a similar MNC or similar industry
- Bi-lingual; Arabic and English
- Digital first mind-set: experience in managing demand generating activities effectively leveraging digital strategies and ABM
- Proven track record in executing projects to plan, on time and to budget
- Experience in supporting loyalty & channel programs including driving and tracking MDF usage
We Value:
- Self-starter and keen learner
- Excellent organizational and project planning skills
- Strong communication and presentation skills
- Strong attention to detail and accuracy
- Ability to work in a fast-paced, dynamic, complex and matrixed environment
Additional Information:
- JOB ID:req433426
- Category:Marketing
- Location:Mivida Project Building B2 5th Settlement,Cairo,CAIRO,11835,Egypt
- Exempt
This job has been sourced from an external job board.