PPC Specialist

A Hiring Group-Antalya, Turkey

Home Alliance is a growing nationwide network of home service experts dedicated to providing world-class service to American households with convenience and professionalism. Guided by values of customer obsession, execution-first approach, and an "invent and simplify" mentality, we aim to deliver comprehensive home services to families across the nation.

At Home Alliance, we're on the lookout for a creative and data-savvy PPC Manager
to join our lively marketing squad. This role is key to amplifying our online advertising
and driving customer acquisition with efficiency.

Responsibilities:

  • Campaign Strategy and Management: Craft and execute innovative PPC
    strategies across various platforms like Google Ads, Bing, etc. Analyze
    performance metrics and tweak strategies for top-notch ROI.
  • Keyword Research and Targeting: Perform in-depth keyword research and
    spot target segments. Implement tactics to effectively target keywords, ensuring
    we're visible in the right searches.
  • Ad Creation and Optimization: Create engaging ad copy and visuals.
    Experiment and refine ads for the best engagement and conversion rates.
  • Budget Management: Keep an eye on spending and adjust bids for better ROI.
    Manage the monthly PPC budget smartly to ensure optimal campaign spread. 2
  • Analytics and Reporting: Utilize analytics tools to track campaign
    performance. Offer insights and actionable recommendations for continuous
    improvement.
  • Collaboration: Work closely with our marketing team and other departments
    to sync PPC campaigns with broader marketing goals and company objectives.

Skills:Bachelor’s degree in Marketing, Business, or related field.

  • Proven experience in PPC campaign management, especially in Google Ads.
  • Strong analytical skills with the knack for data interpretation.
  • Excellent copywriting and communication skills.
  • Proficiency in analytics tools (like Google Analytics).
  • Ability to work independently and as part of a team.

Pay: 1,500.00TRY - 2,000.00TRY per month