Description
Sales responsibility:
- To assume direct sales responsibility for the assigned territory for the assigned range of products
- Manage & implement of sales & marketing activity to achieve sales objectives
- Manage key account, Build KOL’s for ODx business in the region
- Generate quality leads to expand our customer base
- Provide weekly and monthly sales action plan to line manager, reflecting the activities required in each account to achieve sales objectives and maximize and to maximize potential within the territory
- To be involved in planning and execution of marketing and promotional activities such as exhibitions, workshops, seminars etc.
Territory management:
- Develop and implement an effective territory sales and coverage plan to achieve penetration, conversion, and upgrade objective
- Conduct SWOT analysis for the territory responsible
- In-depth understanding of customer needs to identify sales opportunities
- To be fully responsible for the preparation of bids for major tenders / projects in your territory
- Creatively plan for expansion of challenging territories and conversion of difficult accounts
- Weekly plan of calls / activity required to achieve sales objectives
Customer relationship management:
- Constantly updating the customer database of assigned territory
- Develop and maintain strong relationships with all levels of customer's management team, including senior executives, to achieve high levels of customer satisfaction
- Develop and implement strategies and plans to increase customer satisfaction, confidence and loyalty
Application, customer service and product training:
- Effective support customer with product demonstration / wetlab hands-on
- Co-ordinate and deliver customer training sessions
- Support for training activities for customer in Zeiss training center and / or at customer site
- Advise company on customer's education resource needs
Market information management:
- Submit territory reports and all required information requested by management by due date
- Report to include qualitative and quantitative information on customer feedback, competitor activity, market potential, trend, and relevant market issues to support business development
- To maintain the confidentiality of all Sales, Marketing, Product and / or any information pertaining to Company that is in one’s possession and knowledge
Product and market knowledge:
- Identifies and analyses customer needs as well as market segment dynamics as to develop, communicate and coordinate strategic plan, business plan, marketing plans and budget plan implementation in compliance with company’s strategies
- Assess current competitor offerings, seeking opportunities for differentiation
Teamwork:
- Build and maintain constructive and co-operative relationships with team and other cross functional teams
- Active participation in team related activities and meetings
- Support for colleagues to achieve company's goals
- Sharing relevant customer/product/industry information with colleagues and identify sales opportunities which contribute to the success of others
- As required, coach and mentor less experienced member
Self development:
- Identify specific actions to improve job performance in specific areas
Other responsibilities:
- Agree expense budget/guidelines with immediate Manager. Seek prior approval for budget variations
- Effective maintenance and utilization of company asset: PC, mobile phone and other company assets
To perform diligently any other task and function that may be assigned from time to time by the management
Education
- Bachelor’s Degree in Business, Medical, Physics, Engineering or equivalent
Experience
- At least 3-5 years experience in Dedical devices industry
- Experienced in channel management, account management, product management in Medical Devices or Pharmaceutical industry is preferred
Other skills
- Excellent communication and negotiation skills
- Strong interpersonal and excellent communication skills
- Fluency in English language are required
Your ZEISS Recruiting Team:
Doan Le Thuy Duong