Executive Student Recruitment

KEY RESPONSIBILITY AREAS

EXECUTION OF STUDENT RECRUITMENT PLANS

• Execute marketing and student recruitment strategies and activities to attract prospective students.
• Ensure successful implementation of marketing and student recruitment activities for a designated market or region.
• Provide regular market feedback, recommendations on program offering to optimise student recruitment.

RELATIONSHIP MANAGEMENT
- Build and manage relationships with a diverse range of stakeholders including agents, education aggregator sites, sponsoring organisations, educational institutions and government agencies in respective recruitment markets.

RESOURCE MANAGEMENT

• Organise and manage resources required for implementation of marketing and student recruitment activities in a designated market or region.
• Work within the budget allocated to a designated market or region.

STUDENT RECRUITMENT

• Achieve student recruitment targets for designated market or region, in line with the Unit’s broad objectives and growth projection of the University.
• Prepare and implement, in collaboration with other relevant members in the team, specific recruitment strategies adapted to the needs of each designated market.
• Contribute to the achievement of student enrolment through effective execution of marketing strategies and activities.

STUDENT SUPPORT

• Advise prospective students on their student admission processes to the University.
• Provide ongoing support for students as required, ensuring that their study experience is as productive and rewarding as possible.
• Collaborate with other parts of the University, assist students as required with ongoing non-academic issues such as visa matters, accommodation arrangement and assistance in settling down in new student environment.
• Ensure all interactions with students are prompt, professional, friendly and effective.

LIAISON AND INTERACTION

• Establish and manage relationships with external stakeholders i.e. student recruitment agents, school counsellors, school principals, feeder institutions, embassy officials and etc.
• Be in consultation with the Management, liaise extensively with corporate and government agencies in marketing of the University.
• Collaborate with colleagues to utilise synergies in marketing effectively.
• Liaise with Marketing Unit or external agencies for the production and usage of relevant marketing communication tools.

MARKET REPORTING
- Maintain appropriate records and budget for all activities, and produce regular student recruitment progress reports. Provide regular market intelligence and competitor reports.

JOB REQUIREMENTS

• A Bachelor’s degree in a relevant discipline from a recognised institution with at least three (3) years relevant work experience.
• A level of maturity consistent with the requirements of the position for independent work, initiative and travel.
• Pleasant personality with strong customer service focus and able to develop good working relationships with students, staff members and external stakeholders.
• A good command of written and spoken English.
• Excellent interpersonal skills and demonstrated ability to work effectively in a consultative and team environment.
• Willingness to work overtime and on weekends as and when required to meet student recruitment targets and demonstrated ability to respond quickly to students’ and agents’ enquiries at all time.
• Willingness to travel frequently to develop and attend to student recruitment activities of designated markets.

Pay: RM4,000.00 - RM6,000.00 per month

Work Location: In person