EMPREGO

Content Creator

Lunar Health Sdn Bhd-Kota Bharu, Malaysia

We are seeking a Content Creator to plan, create, and manage engaging digital content that strengthens brand awareness, supports marketing campaigns, and drives customer engagement. This role is hands-on and execution-focused, suitable for a small business where speed, consistency, and creativity are essential.

The Content Creator will work closely with the business owner/marketing lead to translate ideas, promotions, and services into clear, attractive content across social media and digital platforms.

Key Responsibilities

Content Creation

  • Create daily/weekly content for social media platforms (e.g. Instagram, Facebook, TikTok)
  • Design simple marketing visuals (posters, carousels, stories, reels thumbnails)
  • Record and edit short-form videos (Reels/TikTok), including basic filming on phone
  • Write clear, engaging captions aligned with brand tone (educational, promotional, or lifestyle)

Content Planning & Execution

  • Follow and help maintain a content calendar (posting schedule, campaigns, themes)
  • Repurpose content across platforms to maximise reach
  • Ensure content aligns with ongoing promotions, events, or services
  • Prepare content in advance when required (batch creation)

Brand & Quality Control
- Maintain consistent brand tone, colours, and messaging:

  • Ensure accuracy of information (especially for service-based or regulated businesses)
  • Follow internal SOPs for content approval (if applicable)

Engagement & Support

  • Assist in replying to basic comments or DMs (if assigned)
  • Monitor post performance (likes, reach, saves, engagement)
  • Suggest content ideas based on trends, FAQs, or customer behaviour

Required Skills & Experience

Must-Have

  • Able to create content using a smartphone (photo & video)
  • Basic design skills using tools such as Canva or similar
  • Basic video editing skills (CapCut, InShot, VN, etc.)
  • Comfortable appearing on camera or directing others on camera
  • Good command of Bahasa Malaysia (English is an advantage)
  • Organised, punctual, and able to meet posting deadlines

Preferred (Not Mandatory)

  • Experience managing social media for a small business
  • Understanding of social media trends (Reels/TikTok style content)
  • Basic understanding of marketing or branding
  • Photography or videography background

Key Traits We Value

  • Creative but practical (able to execute, not just brainstorm)
  • Fast learner and adaptable
  • Attention to detail
  • Comfortable with feedback and revisions
  • Responsible and self-managed

Pay: From RM1,700.00 per month

Benefits:

  • Maternity leave
  • Opportunities for promotion

Work Location: In person