Description
Hồ Chí Minh
Full-time
Beyond being a familiar messaging app with a vibrant ecosystem, Zalo harbors a deeper mission in upcoming years, to tailor more advanced and premium solutions that integrate into the lives of individual users with different unique needs.
As a (Senior) Growth Product Owner for zBusiness, you will play a pivotal role in shaping the future of such solutions development. You will be responsible for revenue generated from the new monetization product lineup and driving user adoption & engagement, ensuring that Zalo continues to thrive and provide higher value to its unique users and partners.
What you will do:
- Analyze and research to identify potential segment and market trends. Work with data scientist to optimize segment.
- Initiate and manage activities to acquire new subscribers and improve monetization funnel.
- Design growth features (such as paywall, promotion scheme, packaging ), including mockups, UX/UI, and layouts with a user-centric mindset. Compose product requirement docs (PRD).
- Propose ideas to expand monetization ability and convince stakeholder with statistical data, product positioning, user value, and revenue impact.
- Project management: coordinate with other development teams (Android, iOS, PC ) to ensure the correctness of the features and project timeline.
- Perform user acceptance tests before releasing each build.
- Report performance, value impact and next action to improve.
What you will need:
- Bachelor’s degree with at least 3-4 years of working experience as Product Owner, Product Marketing, User Growth or Monetization, or relevant roles in IT industry.
- Good at communication, critical thinking, problem-solving, growth operation & product skillset.
- A mobile app geek: familiar with well-designed mobile apps, especially Messaging apps. Able to analyze why an app or a website is built in a certain way.
- Able to use mockup software (i.e. Figma, Miro) to design UX/UI, layout, and navigation flows.
- Passion for creating products that generate business impact.
- Strong data-sense & practical mindset.