Descrição
How does being the voice of one of the fastest growing and most unashamedly fun brands in the UK sound to you?
Magnificent? Enthralling? Sensational?
Well, the in-house creative team at Lidl GB are looking for a brilliant copywriter to help shape and lead the personality of our amazing brand. You’d be working alongside Art Directors, Designers, artworkers and agencies on marketing projects that are more varied than our bakery aisle.
From whipping up slogans and headlines to crafting engaging articles for our numerous CSR initiatives, this is a role suited to someone with a very broad copywriting skill set and a hunger to see their work all over the UK.
The purpose of the Creative Copywriter is to produce and maintain on-brand copy for creative briefs, plus support the wider in-house channels with copy requirements.
You’ll also be our swashbuckling tone of voice guardian, keeping our guidelines on point and making sure copy coming in from our various channels is on-brand and off-the-scale brilliant.
We have a hybrid working model for Head Office roles, ensuring you have a flexible work life balance.
What you'll do
- Maintain our customer facing TOV and ensure consistency across channels
- Respond to creative briefs both independently and alongside Art directors and designers
- Creation of headlines for use across national press and retail marketing including In-store communication, local store marketing and campaign assets.
- Writing and researching content for our ‘Big on’ magazines.
- Creation of weekly promotional leaflet headlines
- Proofing of our weekly press adverts, promotional Leaflet, store posters and digi-screens
- Provide cover for the online copywriter if business needs require
- Interviewing and writing up of supplier stories
What you'll need
- Excellent written and verbal communication skills
- Experience writing online content with a focus on short form copy, ideally in a retail e-commerce environment
- A creative thinker and idea generator with a strong creative eye and copywriting skills
- Excellent team player with a collaborative approach to working
- Ability to adapt quickly and react to shifting priorities
- Excellent attention to detail and ability to self-motivate
- Ability to prioritise workload and work to tight deadlines
What you'll receive
This isn't getting by. This is getting what you deserve. Working at Lidl is rewarding, in every sense, because we give you the training to succeed in your role and plenty of opportunities to progress your career here. We're proud to offer a competitive salary £33,000 - £38,500 (depending on experience) *includes non-contractual London weighting and a generous holiday allowance. Save for your future with our pension scheme, or save today with an in-store discount, plus extra discounts on days out, cinema tickets and much more.
Please note your employment is conditional upon the Company's receipt of satisfactory references and if requested by the Company, a satisfactory Disclosure and Barring Service check.