Descrição
Position Snapshot:
Location: Dubai HO
Company: Nestle Nutrition
Grade: I
Full-time
Position Summary:
We are looking for an Assistant Brand Manager who will assist in execution of brand plans and supports with data mining and generating insights.
A day in the life of...:
- Contributes to activating Brand Essence through execution of consumer assets and brand campaigns on digital platforms (i.e., website development, social media campaigns and channels, e-commerce assets)
- Execute shopper and consumer engagement activations (i.e., sampling plans, promotions, partnerships) in store on ground and on e-commerce
- Assists in the execution of medical plans and assets to support the medical field teams in driving prescriptions from healthcare professionals
Brand performance and insights:
Data gathering /analysis (retail audit/ sales/ research) in coordination with CCSDs for MSRs and brand reviews meetings.
- Assists in the execution of the different consumer and shopper research to help identify I/R opportunities
- Assists in the execution of medical plans and assets to support the medical field teams in driving prescriptions from healthcare professionals
- Budget tracking: PR/POs, follow up and ensure budget and spends as per the plans.
- Follows up on the day-to-day workflow (P2P, packaging approvals and finalization)
- Liaising with several agencies, regional teams on the consumer communication and execution (i.e. point of sale material, digital & influencer campaigns and on-ground brand activations)
What will make you successful:
- 1-2 years overall experience in marketing or 3 years in other function ideally in Sales at Nestlé or equivalent FMCG
- Arabic as native language is a must. i.e., Can both speak & write fluently