Descrição
OVERVIEW
Job Title
Digital Marketing
Department
Marketing
Job Family
Marketing
Job Summary
Responsible of providing support for the marketing department through assisting team members with day-to-day marketing tasks and coordinating marketing projects and activities for all Nationgoodies brands.
KEY ACCOUNTABLITIES & ACTIVITIES
Key Accountabilities
Key Activities
Key Result Areas
- Plan
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Research advertising trends
- Develop projects to create content
- Coordinate with sales team to create marketing campaigns
- Proper planning prepared
- Execute
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Collaborates with internal teams to create landing pages and optimize user experience.
- Work with various content formats such as blogs, videos, audio podcasts, etc.
- Execute new and creative collaborations among technologies and platforms
- Research competitors’ pricing and products
- Decide on appropriate placement of ads
- Determine what content will reach customers
- Publish digital marketing content online
- Create and maintain online listings across e-commerce platforms
- Exection as planed
- Measure
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Optimize content for the website and social media platforms
- Conduct social media audits to ensure best practices are being used
- Ensure that the brand message is consistent
- Measurment of
( ROI and KPIs)
- Report
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Track the website traffic flow
- Provide internal reports on a regular basis
- Monitor social media and Google Analytics
- Monitor project status and budget
- Service excellence achieved
MAIN CONTACTS
Internal
External
Marketing Team, Products, Customer Services, HR
Vendors, Customers, Advertising Agencies, Suppliers
QUALIFICATION & REQUIREMENTS
Necessary Knowledge and Experience
- Preferred 2 years experience
Education and Certification Requirements
- Bachelor’s degree in Marketing
Job Specific Technical Skills
- Marketing Management
- Negotiations
- Social Media Marketing
- Brand Management
- Excellent command of Arabic and English languages.
Ability to commute/relocate:
- Riyadh: Reliably commute or planning to relocate before starting work (required)