Descrição
Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. Our Iconic Brands include PRADA, Miu Miu, Church’s, Car Shoe and Pasticceria Marchesi and we are currently operating in more than 45 Countries, embracing employees of more than 100 nationalities.- Joining our Company means working in a creative and international environment, with teams of people motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people leading to their own professional growth.JOB PURPOSE
- As part of the E-Store management organization, the E-Commerce specialist with a focus on Catalog & Trading is responsible for supporting the commercial progression of the direct eCommerce website and marketplaces to deliver a consistent, premium and engaging experience in line with the client journey.- The E-Commerce specialist will ensure that the catalog is uploaded on time following the right standards of quality, while promoting the suitable display of products across the different channels.- The E-Commerce specialist will be able to read performance KPIs and propose informed actions, as well as promote collaboration and communication among all the stakeholders involved in the daily delivery of commercial calendar.RESPONSIBILITIES
- Monitor performance leveraging on dedicated analytics tools, providing business and operational insights to maximize revenues and optimize customer experience on the website, focusing on:
- Site Performance (e.g., bounce rate, check‐out funnel, conversion rate)
- Sales (e.g., revenues, AOV, sales mix, etc.)
- Traffic (e.g., visits, CTR percentage, Last Touch Channel Mix, etc.)
- Develop and own a holistic and Omnichannel vision of the ecommerce store activities across the different business areas (UX/UI, Digital Marketing, IT, CRM, Content, Marketplaces, Regional Teams, Retail, Logistics, Legal and more)
- Maintain the digital commercial calendar and keep the pace on execution priorities, being accountable for the timeline and the cross-team dependencies
- Maintain weekly commercial performance reporting with the support of the analytics team and fish for insights for the wider digital team
KNOWLEDGE AND SKILLS
- 3 years of experience in the E-Commerce field- Experience in managing the ecommerce product lifecycle- Ability to maintain the ecommerce calendar and orchestrate execution- Experience in using catalog management solutions (PIM/PCM)- Ability to read business KPIs and suggest actions- Proactive, positive, and self-organizing attitude- Professional English proficiency- Bachelor or Master's degree in business- Merch / PIM / PCM solutions- Analytics: Adobe Analytics, Google Analytics- BI: Qlik, Power BI, Tableau- Ticketing: JIRA, Trello, Service Now- Office: Power Point, Word, Excel, Share Point