Descrição
We're making zero carbon happen
We're OVO Group, a big family of companies united by a single vision: to get to zero carbon, fast.
We call this Plan Zero - and it shows how we'll be fighting the climate crisis and transforming the way people use energy over the next decade. To do this, we need the sharpest minds. Are you up for the challenge?
Do great green things with OVO Energy
So much has changed since we launched in 2009. Our goal remains the same though: make energy cheaper, greener, and simpler. Just as it was on day one.
Everyone belongs at OVO
Our aim is to build a diverse and inclusive movement: teams of brilliant people, with unique talents, skills, passions, and experiences.
We encourage everyone to join us, whatever your gender identity, race, ethnicity, sexual orientation, age, life experience, or background. So please come as you are - we can't wait to meet you.
Where in the world of OVO will I be working?
The *Social Media & Sponsorships Executive *will be a savvy brand marketeer with a passion for brand storytelling and activations that can help use our social media and sponsorship activity to catapult OVO Energy to brand fame status.
As part of the PR, Social and Sponsorships team, you'll work closely with three team members who specialise in Social Media, Sponsorship, Venue Management and Activation (all of whom report into the Head of PR, Social & Partnerships) to help develop, shape and implement coordinated brand campaigns that elevate our sponsorship and partnership activity to new heights, helping make OVO the most talked about energy brand in the UK.
As well as working on our sponsorship and partnership activity, you'll play a key role in day to day management of our social media strategy and activation across our key customer channels. You'll work alongside our social media agency to lead and deliver content creation, campaign planning, paid media, reporting and more. We have high big expectations for our social media plans in 2023 and you'll be a pivotal team member to help us deliver this.
As well as working to leverage and improve existing social content & sponsorship - including our venue sponsorship of the OVO Hydro in Glasgow, the OVO Arena Wembley in London plus OVO Live (our rewards programme) OVO Bikes in Scotland and Wales - you'll bring your passion, vision and skill to help establish and implement new social content and sponsorship activations that can bring OVO and its mission for zero carbon living to new consumer audiences, driving brand fame, awareness and consideration over our competitors.
Working alongside the internal creative studio, legal, sustainability, corporate communications, Zero Carbon Living and wider Brand Marketing teams, you'll help craft plans and develop ideas and content that move our social and sponsorship activity beyond just paid marketing, and - alongside your PR, Social and Sponsorships team members - find exciting ways to bring our partnerships to life in ways which really get people talking.
You will support the team in the delivery of innovative, world-class campaign activations that drive earned brand fame in the mass market for OVO Energy, whilst also ensuring that our sponsorship assets are activated accurately and a day to day basis, from helping to launch pre-sale access to our live events and shows at our arenas, to running promotional campaign for OVO Bikes.
This is an incredible opportunity for a creative individual who has strong organisation and implementation skills, is great at 'attention to detail', and loves getting stuff done.
You will be super savvy when it comes to brand guardianship, whether through owned and earned channels, and have a natural understanding of how to bring our brand values, messaging and goals to life within every execution.
You will support the external agencies and partner relations, working closely with them to develop and project manage campaigns, ensure they're consistently delivering on their KPIs and always finding new and innovative ways to win with consumers.
You will bring energy and positivity to the team and you will be passionate about the zero carbon living journey that OVO is on with its members.
What will I be doing?
Role and responsibilities
- Supporting the social and sponsorship managers within the team on day to day activations and campaign management
- Working with our social media, sponsorship and venues agencies to make sure that social content, sponsorship activations and venue events are approved, scheduled, delivered, on brand and using the correct tone of voice
- Close collaboration with the Creative studio, legal, sustainability, Zero Carbon Living and wider Brand Marketing teams to help define and execute OVO's overall social & sponsorship comms campaign activity, driving brand fame, awareness and consideration
- Collaborating with the corporate comms team to ensure that we improve stories/launches and announcements from across th